Illustrator Essential Training vs Brand Identity Design

Tony Harmer walks through Illustrator's core in a logical sequence — artboards, selection, shapes and line tools, path drawing and transformation, color models, gradients, strokes, brushes, layers and groups, patterns, appearances, transparency, type, image placement and export — and the 2024/2025 editions add a section on generative AI content. Across five released versions the official rating sits at 4.8/5 (2024: 1,148 ratings; 2021: 1,914; 2022: 1,676; 2023: 1,320), an unusually high and stable signal. Reviewers describe the material as dense and thorough; the main critique is that some assignment toolbars don't match the learner's default setup, and that experienced users hit familiar ground before the advanced sections.

Tony Harmer — a certified Adobe Creative Suite Master with 40+ years in the creative industry and close ties to the Illustrator product team — is the standout asset. Reviewers repeatedly single out his delivery as "detailed, easy to follow, and even entertaining," and even a 17-year Illustrator veteran reported learning new tricks. His voice, pacing and articulation draw consistent praise. The only recurring instructor complaint is occasional mismatch between his on-screen toolbars and a fresh install, which can briefly confuse beginners.

LinkedIn Learning is $39.99/month or roughly $19.99/month billed annually, and the course is also bundled with LinkedIn Premium Career and free through many public-library cards. For learners who already hold a LinkedIn subscription or library access, this 5–7 hour course is excellent value and the completion certificate posts straight to a LinkedIn profile. Paying the standalone monthly fee for this one course is less compelling — independent reviewers call the subscription "more on the expensive side" and "expensive if used infrequently," and the certificate is not accredited. The equation flips for prolific learners who tap the 20,000+ course catalogue.

Each lesson ships with downloadable exercise files and the course includes 22 quizzes for self-assessment, so learners practice alongside the instructor rather than just watching. The gap, flagged by multiple reviewers, is open-ended project work: the exercises are instructor-led replications rather than briefs that push learners to design their own piece, and one reviewer asked directly for "more practice sessions or more question examples." There is no portfolio-grade capstone and no instructor feedback on submitted work.

The skills taught — vector paths, transformations, color, type, brushes, patterns and export for print and web — are genuinely foundational and transfer directly to real Illustrator work. Reviewers describe the tool demonstrations as practical and immediately usable, and a decade-lapsed user called it a strong refresher on newer tools like the curvature tool. The certificate carries professional signalling value on LinkedIn but is not an accredited credential, so it complements rather than replaces demonstrated portfolio work.

The class covers the full brand identity arc — discovery and strategy, visual identity, logo development, typography and colour selection, and presentation — drawing on Woodard's active practice at Brave the Woods (Disney, Target, Microsoft, Ford). Reviewers highlight the practitioner perspective as what separates it from theory-only courses. Tempered by Skillshare's short-format constraints: concise rather than comprehensive, and advanced learners may find strategic sections surface-level.

Brad Woodard is one of Skillshare's most recognised design instructors, with nearly 100,000 students across his classes (learnopoly.com). Principal designer at Brave the Woods, he has worked with Disney, USPS, Penguin Random House, Uniqlo, Target and Microsoft. Students praise his teaching as 'likeable and engaging,' with a process-first style that makes professional output approachable. He covers material quickly — rewatching sections is often recommended.

Included in a Skillshare Premium subscription (~$14/month), so existing members pay nothing extra. As a standalone justification it is reasonable — one focused class inside a vast library is strong value when you use the rest of the platform, weaker if you subscribe for this title alone. Reviewers with existing subscriptions are uniformly satisfied; those seeking a deep branding programme may need supplementary material.

The class project is a complete brand identity from brief to presentation — a meaningful, portfolio-appropriate deliverable. Woodard's related Skillshare class on colour and texture generated 300+ student submissions, evidencing strong engagement. The limitation is format: a short subscription class cannot replicate the feedback loops of a longer programme, so the project is self-directed rather than coached.

Woodard's background pays off most clearly here. The class teaches the brand identity workflow Brave the Woods actually uses with clients — discovery, strategy, visual identity, and handover — not a simplified academic version. Reviewers of his RetroSupply masterclass describe having 'invaluable' access to 'his process from start to finish.' That practitioner authenticity transfers directly to client and freelance work.