The Beginner's Guide to Adobe After Effects vs Logo Design: From Concept to Presentation

34 lessons across approximately 5 hours cover the After Effects workspace, composition, keyframing, masks, shape layers, text animation, and effects in a logical build. Reviewers consistently describe the progression as genuinely systematic — each lesson builds directly on the previous one rather than jumping between topics. The main gap is that the course ends where intermediate motion design begins; no expressions, no rigging.

Jake Bartlett has been teaching After Effects since 2013 and has 30+ courses on Skillshare. The dominant praise is that he explains *why* you are doing each step, not just the button sequence to press. Students consistently describe his instruction as gap-filling — knowledge they had been missing about AE falls into place quickly. Pacing is brisk but never rushed.

Covered under a standard Skillshare membership ($168/year or first month free trial). For the breadth and quality of 34 lessons of motion design instruction, the value-per-lesson under a membership is excellent. The caveat is that After Effects itself requires a separate Creative Cloud subscription ($55+/month), which is the real cost of learning the tool.

The single final project — a 'Taco Tuesday' arcade-style animation — is fun and motivating as a through-line. Reviewers enjoy completing it and find it a coherent showcase of the skills covered. It is, however, a playful exercise rather than a professional portfolio showpiece; its game-show aesthetic does not translate directly into a reel.

After Effects is the industry standard tool for motion graphics, broadcast, and digital content production. The foundational skills covered — layer animation, timing, masks, effects — transfer directly to real client work. Reviewers in motion design and video production describe the course skills as the exact foundation they use professionally. The gap is that the course does not reach expressions or templates, which are daily tools in professional AE workflows.

Sixteen lessons across five units cover principles, finding a designer identity, concept development, typography and presentation. High-level and concept-first rather than a click-by-click software walkthrough — by design, but it caps depth for those wanting technical execution.

Sagi Haviv is a partner at Chermayeff & Geismar & Haviv, the studio behind some of the most iconic American identities. Reviewers consistently call him brilliant, clear and inspiring; learning a working master's actual process is the course's defining strength.

A one-time purchase (often ~$10-15 on sale) for direct access to a designer of Haviv's stature is widely seen as a bargain. Lifetime access and the practical client-pitch lessons stretch the value well past the 2h33m runtime.

The final project has you find a real client, design their logo and build a persuasive presentation — a genuinely portfolio-worthy and business-relevant brief. Feedback is community-based rather than instructor-graded, so output quality depends on self-direction.

The client-communication and presentation lessons are rare in logo courses and map directly to real freelance work. Learners repeatedly say the persuasion and process framing changed how they approach briefs, not just how they draw marks.