Adobe Illustrator CC – Advanced Training vs Brand Identity Design
Same Bayesian formula, same rubric — so the difference in scores reflects the difference in the courses, not the difference in how we evaluated them.
Daniel Walter Scott (Udemy) · Design
Adobe Illustrator CC – Advanced Training
Skillshare · Design
Brand Identity Design
Per-criterion
Covers the full advanced Illustrator toolset — pen tool mastery, complex paths, advanced typography, colour theory, logo design, packaging, pattern design, and complex illustration workflows. The curriculum is dense without being padded; reviewers describe it as genuinely comprehensive for the intermediate-to-advanced level. The main gap is limited coverage of screen-first digital workflows (UI, web) relative to the depth given to print and vector.
Daniel Walter Scott is an Adobe Certified Instructor and Adobe Certified Expert with over 16 years of design experience. His teaching is praised across thousands of reviews as crystal clear, professionally paced, and attentive to the edge cases where learners get stuck. The Adobe certification is not cosmetic — it translates into accurate, current, and authoritative instruction on the tool.
Priced at $19.99 on frequent Udemy sale (the effective purchase price for nearly all students) for a comprehensive advanced course with real-world projects and lifetime access. At sale price this is the strongest value-per-hour advanced design course available on any major platform. Full list price ($100+) is never what anyone pays, which matters for how you should think about the Udemy pricing model.
Multiple real-world projects throughout — logo design, packaging mock-ups, pattern systems, complex vector illustration — rather than isolated exercises. Reviewers describe finishing the course with a small body of work they can use in a portfolio. Some exercises feel more like skill-drills than finished pieces, but the balance across the curriculum is strong.
The skills covered — pen tool precision, colour systems, typography workflows, file structure for print — are what working graphic designers and illustrators use daily. Reviewers in professional design roles describe the course as directly applicable to client work. The print and vector orientation limits applicability for UI/UX designers whose primary output is screen-first.
The class covers the full brand identity arc — discovery and strategy, visual identity, logo development, typography and colour selection, and presentation — drawing on Woodard's active practice at Brave the Woods (Disney, Target, Microsoft, Ford). Reviewers highlight the practitioner perspective as what separates it from theory-only courses. Tempered by Skillshare's short-format constraints: concise rather than comprehensive, and advanced learners may find strategic sections surface-level.
Brad Woodard is one of Skillshare's most recognised design instructors, with nearly 100,000 students across his classes (learnopoly.com). Principal designer at Brave the Woods, he has worked with Disney, USPS, Penguin Random House, Uniqlo, Target and Microsoft. Students praise his teaching as 'likeable and engaging,' with a process-first style that makes professional output approachable. He covers material quickly — rewatching sections is often recommended.
Included in a Skillshare Premium subscription (~$14/month), so existing members pay nothing extra. As a standalone justification it is reasonable — one focused class inside a vast library is strong value when you use the rest of the platform, weaker if you subscribe for this title alone. Reviewers with existing subscriptions are uniformly satisfied; those seeking a deep branding programme may need supplementary material.
The class project is a complete brand identity from brief to presentation — a meaningful, portfolio-appropriate deliverable. Woodard's related Skillshare class on colour and texture generated 300+ student submissions, evidencing strong engagement. The limitation is format: a short subscription class cannot replicate the feedback loops of a longer programme, so the project is self-directed rather than coached.
Woodard's background pays off most clearly here. The class teaches the brand identity workflow Brave the Woods actually uses with clients — discovery, strategy, visual identity, and handover — not a simplified academic version. Reviewers of his RetroSupply masterclass describe having 'invaluable' access to 'his process from start to finish.' That practitioner authenticity transfers directly to client and freelance work.
Scoring methodology applies identically to every course on the site — see the formula.